Home / News / Samsung Galaxy Z Fold6 and Z Flip6 Elevate Galaxy AI to New Heights

Samsung Galaxy Z Fold6 and Z Flip6 Elevate Galaxy AI to New Heights

Samsung today announced its all-new Galaxy Z Fold6 and Galaxy Z Flip6, along with Galaxy Buds3 and Galaxy Buds3 Pro at Galaxy Unpacked in Paris.

Earlier this year, Samsung ushered in the era of mobile AI through the power of Galaxy AI. With the introduction of the new Galaxy Z series, Samsung is opening the next chapter of Galaxy AI by leveraging its most versatile and flexible form factor perfectly designed to enable a range of unique mobile experiences. Whether using Galaxy Z Fold’s large screen, Galaxy Z Flip’s FlexWindow or making the most of the iconic FlexMode, Galaxy Z Fold6 and Flip6 will provide more opportunities to maximise AI capabilities. Built on the foundation of Samsung’s history of form factor innovation, Galaxy AI uses powerful, intelligent, and durable foldable experience to accelerate a new era of communication, productivity, and creativity

“Samsung is driven by a relentless focus on innovation. It’s embedded in our DNA, and this launch is a testament to that, bringing to our customers the next generation of foldables – our slimmest, lightest and most durable yet,” said James Kitto, Vice President and Head of MX, Samsung UK & Ireland. “This is the next frontier of Galaxy AI, supercharging this unique form factor with enhancements across features such as Circle to Search with Google – optimised for the ultimate user experience. Another great example of this is Galaxy AI’s Interpreter feature, which uses the dual screen of our foldables to show translation for a real-time conversation. Underpinning all of this is also our commitment to bring the best to our customers, so we’re pleased to also provide seven generations of OS upgrades and seven years of security updates.”

Samsung’s continued innovation for foldables has created the slimmest and lightest Galaxy Z series ever, optimised for portability. The perfectly symmetrical design with straight edge provides an aesthetically sleek finish while a new cover screen ratio on Galaxy Z Fold6 provides a more natural bar-type viewing experience. Along with design refinements, the new Galaxy Z series is engineered to provide even more durability, offering you greater peace of mind. The dual rail hinge structure is further supported by a strengthened folding edge, better distributing the shock of external impacts. Plus, enhanced layers on the main screen help to improve the crease while maintaining strength. The latest Galaxy Z series is also equipped with enhanced Armour Aluminium and Corning® Gorilla® Glass Victus® 2, making this the most durable Galaxy Z series yet.

In addition to being reliable, every element of the Galaxy Z series is also powerful. Both the Galaxy Z Fold6 and Flip6 are equipped with the Snapdragon® 8 Gen 3 Mobile Platform for Galaxy, the most advanced Snapdragon mobile processor yet, combining best-in-class CPU, GPU, and NPU performance. The processor is optimised for AI processing and offers enhanced graphics along with improved overall performance. The upgraded cooling system maximises performance with a larger vapor chamber on Galaxy Z Fold6 and, for the first time ever, a vapor chamber on Galaxy Z Flip

The Galaxy Z Fold6 offers a range of AI-powered features and tools that maximise the large screen and significantly enhance productivity.

Note Assist on Samsung Notes offers translation, summaries, and auto formatting for simple and easy meeting notes. Plus, a newly embedded transcript feature enables transcription, translation and summarising of voice recordings directly in Notes. Texts in PDF files can be translated and overlaid perfectly through PDF overlay translation feature in Notes– and it even supports text in images and graphs. A newly added Composer from Samsung Keyboard generates suggested text based on simple keywords for email and supported social media apps. For social media in particular, the Composer creates text that reflects your tone by analysing previous posts.

Additionally, the S Pen experience is expanded further meeting with Galaxy AI on the Galaxy Z Fold6’s screen. All-new Sketch to image allows you to create more sophisticated art pieces by generating image options when you simply sketch or draw on the photos in Gallery or Note Screen.

The Galaxy Z Fold6 enables you to evolve the way you work, play, and stay informed thanks to Samsung’s longstanding partnership with Google. The latest Google Gemini app is fully integrated on the new Galaxy Z series, providing your own AI-powered assistant right on your phone. By simply swiping the corner of the screen or saying “Hey Google”, you can bring up Gemini’s overlay and get help with writing, learning, or planning.

Gemini is integrated with some of your favorite Google apps, making it easy to organise a perfect travel itinerary by getting real-time flight and hotel booking information – and explore famous landmarks and the best routes to get there using Google Maps. When you want detailed information about a K-pop music video while watching YouTube on Galaxy Z Fold6’s large screen, you can access Gemini overlay in the multi-window split screen to ask questions.

If you’re curious about who the artist is in the video, just long press the home button and circle, highlight, or tap on screen – and Circle to Search will offer instant search results

Galaxy AI has also enhanced barrier-free communication on Galaxy Z Fold6. Maximising its unique dual screen form factor, Interpreter comes with a new conversation mode that enables both parties to conveniently view translations on the main and cover screens for more natural interactions. It also offers one-way translation, so you can easily understand when listening during lectures or any other type of presentation. 

Live Translate, which translates phone calls directly on your device in real-time, is also now being extended beyond Samsung’s own native calling app to a selection of popular third-party apps.

From capturing to editing to viewing, AI-powered ProVisual Engine on the Galaxy Z Fold6 takes your creativity to the next level. The advanced editing experience with Photo Assist on the large-screen helps to effortlessly create professional-grade content. 

Portrait Studio creates a variety of different portrait styles such as 3D cartoon or watercolour for more creative possibilities. And if you want to enjoy every second with a more detailed view, Instant Slow-mo allows you to instantly slow a video by generating additional frames while maintaining a smooth viewing experience. You also have the option of saving or directly sharing your videos with friends and family so they can enjoy them as well.

Not only does Galaxy Z Fold6 allow you to create content, it allows you to enjoy it, too. Galaxy Z Fold6 offers an upgraded  gaming experience, anchored by its powerful chipset and 1.6x larger vapor chamber for the ability to game for longer, while still maintaining performance. Vivid, life-like graphics are supported by Ray Tracing and are brought to life on a 7.6-inch screen that offers a brighter display of up to 2,600nit to deliver more immersive gaming.

The Galaxy Z Flip6 is not just optimised for portability, but it offers a range of new customisation and creativity features so you can make the most of every moment.

The 3.4-inch Super AMOLED FlexWindow has been enhanced yet again, enabling AI-assisted functions without even needing to open the device. And for those communications on-the-go, you can reply to texts with Suggested replies which analyses your latest messages to suggest a tailored response. With Galaxy AI, you can get the most out of your pocket-sized device, and many of these convenient features exist on FlexWindow. FlexWindow provides access to Samsung Health updates and notifications and also allows you to select the next track you want to listen to on your music widget. Plus, FlexWindow offers more Widgets than ever, and allows you to check information from multiple Widgets simultaneously.

It wouldn’t be Galaxy Z Flip without a variety of ways for you to customise your device either. With the AI-powered Photo Ambient, a wallpaper can change in real-time, based on the time and weather. You can also easily create a unified look and feel with suggested screen layout options by analysing your wallpaper — such as moving the clock and changing the frame colour to ensure the background image stands.

Creativity also goes beyond FlexWindow. FlexCam continues to offer the most versatile camera experience and unlocks new creative options. With the new Auto Zoom, FlexCam automatically finds the best framing for your shot by detecting the subject and zooming in and out before making any necessary adjustments. That way, you don’t have to choose between your friends or an incredible backdrop being in the shot – and it’s all hands-free.

New 50MP Wide and 12MP Ultra-wide sensors provide an upgraded camera experience withclear and crisp details in pictures. The new 50MP sensor supports 2x optical zoom for noise-free photos, while offering AI zoom for an advanced shooting experience with up to 10x zoom.

 Nightography, enhanced with video HDR allows you to capture more brilliant videos — even in dim lighting — and goes further by partnering with popular social apps as well. The night capturing feature is now available in-app on Instagram, so you can take amazing photos at night and message or share them directly from within the app.

You can continue using all the creative and customisable features of Galaxy Z Flip6 without worrying about battery life either, with longer usage time made possible by hardware and software optimisation.

Galaxy Z Fold6 and Flip6 are secured by Samsung Knox, Samsung Galaxy’s defense-grade, multi-layer security platform built to safeguard critical information and protect against vulnerabilities with end-to-end hardware, real-time threat detection and collaborative protection. In the era of AI, Samsung’s commitment to empowering you with choice over your device settings is stronger than ever, which is why you have full control over how you allow your data to enhance AI experiences through Galaxy AI settings. As an added layer of protection, Enhanced Data Protection offers end-to-end encryption when you backup, sync or restore yourdata with Samsung Cloud.

The new Galaxy Z series is also backed by Samsung’s expansive list of security and privacy features including Knox Vault, Security & Privacy Dashboard, Auto Blocker, passkeys, Secure Wi-Fi, and Private sharing in Quick Share.

The latest Galaxy Z series reinforces Samsung’s commitment to reimagining how mobile technology is designed and packaged. Samsung continues to scale its use of recycled materials with the Galaxy Z Fold6 and Flip6 by featuring recycled gold and copper for the first time

Earlier this year, Samsung introduced recycled minerals like cobalt and rare earth elements in the Galaxy S24 series, all of which can be found in components of the Galaxy Z Fold6 and Flip6, along with recycled plastics, aluminium and glass. The Galaxy Z Fold6 and Flip6 also come in a packaging box made from 100% recycled paper material, and they provide seven generations of OS upgrades and seven years of security updates.

With the power of Galaxy AI, the Galaxy Buds3 series brings a new communication experience. If you’re attending a class in a foreign language, you can turn on Interpreter in Listening mode on Galaxy Z Fold6 or Flip6 with Galaxy Buds3 series plugged into your ears. This will allow you to hear the lecture translated directly through your Galaxy Buds, removing language barriers that may exist in your studies.

Also, simply saying two words through Voice Command allows you to control functions like playing or stopping music without manually touching the earbuds or your connected smartphone. Sound can also be intelligently optimised, regardless of how you wear your Galaxy Buds. The microphones in the Buds3 series analyse both internal and external sound in real time to enhance sound and Active Noise Cancellation (ANC) quality through Adaptive EQ and Adaptive ANC.

And if you are listening to music, your Buds3 Pro will constantly collect and identify surrounding sound and automatically adjust the optimal level of noise and sound without manual adjustment through Adaptive Noise Control, Siren Detect, and Voice Detect,  all for your convenience

Built upon a variety of collected statistical data, the Galaxy Buds3 series comes with a new computational design boasting a comfortable fit. The premium blade design also r targets style-centric consumers with an ultra-sleek and modern style complemented with Blade Lights. This new design enables a more intuitive physical experience by allowing you to control the device by simply pinching or swiping up or down on the blade, thereby offering convenience and tasteful aesthetics at the same time.

Galaxy Buds3 and Buds3 Pro offer two purpose-built design options. Galaxy Buds3 Pro is  Canal Type for those looking for immersive sound, while Galaxy Buds3 is Open Type for people who prefer to use the device in a variety of situations for an extended periodof time.

To deliver a premium audio experience, Galaxy Buds3 Pro is equipped with advanced hardware. Galaxy Buds 3 Pro come with enhanced 2-way speakers with a planar tweeter for sophisticated, precise high-range sound production, and Dual Amplifiers for a crystal-clear sound experience on the go.

And now, thanks to Ultra High Quality[33] Audio that supports a doubled sampling rate with SSC codec, you can listen to a high-resolution audio source as it was intended and enjoy every sound in superb detail. This level of sound quality extends to phone calls, too. With a pre-trained model based on machine learning, the Galaxy Buds3 series is now able to restore the original voice of the speaker in various noise environments while also providing a rich and natural call — similar to the high-quality calls of smartphones — with the Super-Wideband[34] Call feature.

Galaxy Buds3 and Buds3 Pro feature several components in the cradle and earbuds that use recycled plastics sourced from discarded fishing nets or water barrels. Every Galaxy Buds3 series is packaged in a packaging box made with 100% recycled paper material.


The Galaxy Z Fold6, Z Flip6 and Galaxy Buds3 series will be available for pre-order starting today, July 10, with general availability starting July 24.

Galaxy Z Fold6 is available in Silver Shadow, Pink and Navy, while Galaxy Z Flip6 is also available in Silver Shadow, Yellow, Blue and Mint colour options so you can choose a colour that best suits your style. Or order online at Samsung.com and access exclusive Galaxy Z series colours such as Crafted Black, White as well as an additional Peach colour option for Galaxy Z Flip6.

On Samsung.com, customers who pre-order the Galaxy Fold6 or Z Flip6 can also claim at least £100 off when trading in any smartphone in any condition.

The Galaxy Buds3 series offers an ultra-sleek, modern and comfortable design available in two colours, Silver and White.


Galaxy Z Flip6 RRP:

  • 256GB – £1,049
  • 512GB – £1,149

Galaxy Z Fold6 RRP:

  • 256GB – £1,799
  • 512GB – £1,899
  • 1TB – £2,099

Galaxy Buds3 RRP:

  • £159

Galaxy Buds3 Pro RRP:

  • £219

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